THE M.O. ON BRANSON, MO

Officials with “As the World Turns” and CBS Daytime got their first glimpse of Branson this week.

Six officials associated with the daytime drama made their way to the Tri-Lakes Area to be guided on a tour of the sights by the team at Concept Marketing.

“There is an array of treasures here that will be perfect for the filming,” Chris Goutman, executive producer of “As the World Turns” said early Friday, thinking back to the attractions he saw Thursday.

Complete story, here.