Monday, November 12, 2012
And yet, in yesterday's Tulsa World (hee, Tulsa... Guiding Light... but, I digress...)
Last December, I did an interview with columnist Cindy Elavsky about my new book, Soap Opera 451: A Time Capsule of Daytime Drama's Greatest Moments, and the future of soap operas overall in the digital age:
Daytime Dial: One of your first interactive projects in the genre was to bring “Another World” back via storytelling on AnotherWorld Today.com. How did you decide on the format in which to bring it back?
Alina Adams: TeleNext had put up reruns of “Another World” on hulu.com. It was 2009, exactly 10 years after the show had gone off the air. I suggested we do some out-ofthe- box thinking.
Instead of just telling people: “Here are some reruns. Watch these episodes,” we’ll update the story. Let’s work with the characters that were in the episodes that they were showing and use the episodes on Hulu as flashbacks, and combine text and video in a completely new multimedia format.
DD: And then when you incorporated Mindy with that by having her refer to “AW” on her Twitter feed, that was a great tie-in.
AA: Everybody loves a crossover! You could either pick up new readers – or in this case, new followers – or you won’t. It’s highly unlikely you would lose anyone as a result of it. So it’s a win-win situation.
Read the entire interview at: http://www.tulsaworld.com/scene/article.aspx?subjectid=275&articleid=20111225_275_TV35_Whiley353384&rss_lnk=4
Now, Cindy has done a follow up in her most recent column, where she's included interview excerpts about my As the World Turns and Guiding Light tie-in books, alongside General Hospital's Emma Samms talking about working with John Candy, and Young & restless' Eric Braeden... being Eric Braeden.
See what we all had to say at: http://www.tulsaworld.com/scene/article.aspx?subjectid=275&articleid=20121111_275_TV35_Mostof723967&rss_lnk=4
Posted by Alina Adams at 6:00 AM