BREAKING INTO DAYTIME

The "Breaking into Daytime Drama" panel was held at CBS Guiding Lights Studios on West 57th Street and was sponsored by Proctor & Gamble Productions. The panel was made up of a bunch of people who work for P&G's TeleVest Daytime Division, Guiding Light, and As The World Turns. Amy Handelsman (Director, Writer & Creative Development for TeleVest/Proctor & Gamble) explained that when hiring new writers she doesn't look specifically for daytime drama writers. She looks for "good writing" in general.

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