TIPS FOR A PROFITABLE BOOK SELLING EVENT

I am quoted in Publisher's Weekly about how to hold a successful Author event:

“The key to a successful event is lining up partner organizations that have as much to gain from a good turnout as you do,” says Alina Adams, author of the book Getting into NYC Kindergarten, published last April. She hosts workshops on navigating New York’s school application system at local businesses that are interested in getting her target market—parents of children ages newborn to four years old—through their doors. “Hosting my workshop allows them to advertise themselves in a new way, while I get access to a customer base I might not have otherwise,” she says.

Read the entire article at: http://www.publishersweekly.com/pw/by-topic/authors/pw-select/article/69770-the-indie-authors-guide-to-organizing-author-events.html